Intro Video to Artificial Turf Marketing

July 6, 2009

Marketing Artificial Turf – eBoost Consulting (Jason Kirby)

Just finished up creating this new video to be the introduction to YourTurfSearch.com. The purpose of this video is to encourage artificial turf companies to navigate through the site more effectively. The video tells my visitors exactly what to expect from the website and then I added a call to action at the end to encourage they request a webinar with me.

In the video I used the website’s navigation as my main point of focus. I find this to be a useful and enaging technique that shows the visitors exactly what each link leads to and what they can expect to find on the site. I like using this kind of technique because it guides your visitors to follow a certain path on your site and increases your conversions by adding a call to action at the very end.

This is all apart of my marketing efforts to promote the Artificial Turf Marketing Program that I am in charge of at eBoost Consulting, a digital marketing consultancy.

Please let me know your thoughts on using this interactive technique in your videos.

Jason Kirby

Video Production Credits to San Diego Headshots & Event Photography | The Right Light Photography